PALFINGER is renowned for the world's most innovative, reliable and economical lifting solutions, which are can be required to operate in different and versatile ways. Requirements that also apply to the relaunch of their international website. Setting new standards: providing top performance on land, at sea as well as online - PALFINGER is fully prepared for the digital transformation.
INTUITIVE. EASY. FLEXIBLE.
The sophisticated, complex technological strategy opens new doors and creates a flexible and simple data playground for the company.
Thousands of products with corresponding dependencies can easily be aggregated, maintained and distributed; and the extension of up to 23 language trees can be easily implemented. In addition, a multi-client system enables the easy implementation for future follow-up projects, such as Palfinger Marine.
The path for digitization has been paved with the relaunch.
KEY DATA & COMPONENTS
- Multi client
- Responsive design
- Dealer & service search
- Extensive job portal
- 70 product page templates
- Control of 23 speech trees
- Multilingual & multi-channel capable CMS