In the past, the contents of the Zermatt Bergbahnen AG were often hidden on the tourism website. Despite the good number of visitors, the marketing and sales targets were not achieved with this kind of integration. A new website, based on the values authenticity, prestige, quality and passion, should solve that situation.
Zermatt Bergbahnen AG
We know - nobody likes to read on the web - but how do you then explain the possibilities and advantages of the new Matterhorn dynamic packaging online shop to the users? That’s why we have created Oscar. Hand-drawn and animated, he explains the advantage of the customer loyalty program of Matterhorn Paradise in a video.
For e-commerce purposes, we have created a dynamic packaging marketplace system. All travel related products (ski tickets, hotels, ski rentals, ski courses and so on) are available for purchase in a dynamic shopping cart with one-time payment.
Live ist live!
What do website visitors really want? Inspiration - as much as possible in real-time and in 4k – web cams, lift status, snow heights and many other information that make one book online.
Where can I find the mountain cabin? Where can I find the next lift station? In travel, geographic information is crucial to the success for a website. For Matterhorn, an interactive map displays all relevant information such as lift status, weather and snow condition in real-time.